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JJ Ramberg

JJ Ramberg is the anchor of “Your Business,” MSNBC’s weekly show on small business. In addition to her extensive television reporting experience, Ramberg has a background as an entrepreneur and co-founded GoodSearch.com. She has an MBA from Stanford Business School.



Women entrepreneurs -- don’t miss this boat!

Posted: Wednesday, October 29, 2008 12:42 PM by Eve Tahmincioglu
Filed Under: , ,

It's amazing to me that more women-owned small businesses are not taking advantage of a huge revenue stream -- the federal government.

Only 3.4 percent of all the federal contract dollars went to female entrepreneurs last year, according to data released by the Small Business Administration last week.

That figure's just unacceptable.

Earlier this year I wrote about long-awaited government rules that are supposed to help more women business owners jump on the government's gravy train, but many people believe the rules didn't go far enough.

"After nearly seven years of studies, delays and empty promises, the Administration had a chance today to finally show its commitment to women-owned firms -- unfortunately, this did not happen," said Rep. Nydia M. Velazquez (D-N.Y.), chairwoman of the U.S. House Committee on Small Business, after the rules under the "Equity in Contracting for Women Act of 2000" were finally released.

"These entrepreneurs are being shut out of billions of dollars in federal contracting opportunities, yet their concerns are falling on deaf ears," she added.

While I understand the disappointment Velazquez has expressed, women also need to step up to the plate and demand their share.

At a time when the economy is struggling, savvy businesspeople have to look for business wherever they can find it.

With a new administration coming into office, there will be new programs and initiatives, so now is a good time to check out what Uncle Sam has to offer.

You can get a little help from a new program co-launched by Women Impacting Public Policy (WIPP) and American Express OPEN, the small business division of the financial services company. The program is designed help give women a boost when it comes to accessing federal contracts.

"The numbers released by the SBA last week further validate our position that more needs to be done to improve access to federal contracts for women business owners," said Barbara Kasoff, president and chief operating officer of WIPP.

"The 'Give Me 5' program provides education about the federal procurement system in order to help women capitalize on this opportunity," she added. "Better access to federal contracts can help increase revenues for women business owners by billions each year, and the 'Give Me 5' program is designed to help women business owners reach that goal."

The federal government's goal is to have at least 5 percent of contracts go to women-owned businesses. But even that figure seems pretty pathetic, especially given that women own about 41 percent of the private businesses out there today.

So, what do you gals think -- can you surpass the goal this year?

(By the way, here's a link to the SBA's government procurement site, and here's some information just for women-owned businesses.)

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Comments

PLEASE, MY WIFE HAS BEEN TRYING TO GET A GRANT FOR HER RE-OPENING OF HER FATHER BUINESS THAT HE HAS HAD FOR OVER 65 YEARS, BUT THE BUILDING IS IN NEED OF MANY MANY UP DATES.

WE HAVE NO ONE THATS WANTS TO HELP US WITH THIS MATTER. ONE OF THE FIRST QUESTION THEY ASK IS SHE AMERICAN. WE SAY YES AND SHE WORKED FOR THE GOVERMENT FOR OVER 18 YEARS, AND MYSELF I AM A VETERAN, THEY SAY TO BAD, MOST OF THE MONEY IS GOING TO FOREINORS FIRST, THAN WE COULD LOOK AT IT..

AND YOU SAY WE HAVE TO DO A BETTER JOB. RIGHT.

IF YOU ARE A AMERICAN AND HAVE BEEN PAYING YOUR TAXES FOR ALL YOUR LIFE I CAN SAY DONT EXPECT HELP FROM UNCAL SAM ..IF YOU ARE FROM CHINA OR INDIA OR MEXICO, ANY OTHER COUNTRY PUT YOUR HANDS OUT AND WE WILL FILL IT WITH MILLIONS. AS GRANTS..
are service oriented businesses eligible to apply?
I am a professional muralist and specialize in faux finishing as well as decorative painting on many surfaces. How do i get a piece of the government pie? any suggestions? Gisele Chouinard/Portable Palette
motherhoodtransitions.com is a group
that forms entreprenure workshops (among other
workshops) with moms to help them form new businesses. They share ideas and access local resources to learn to overcome these kinds of obstacles.
My business is "woman only" owned but is a different type of business for a "womam."  It is an anodizing and metal finishing shop. (AAA ANODIZING & METAL FINISHING, INC. 423-538-3406)) We are located in N.E. TN. (PINEY FLATS, TN)  We have some of the largest anodizing tanks in the eastern U.S. (40 FEET LONG!)

I have been trying for several years to get gov., etc. contracts. I do not understand the system. I tcertainly is not fair to women!!!
Five Questions for Your "News Coverage"

(1)  What does American Express OPEN have to do with offering contracts to women business owners?  

(2)  Will you be "covering" how little American Express OPEN actually spends with women-owned firms?  How few of its own contracts it extends to women?

(3)  Have you figured this out -- this is a marketing scheme employed by American Express OPEN to funnel money and exposure through a "non-profit" so that they can get you to call it "news," harvest business information about women-owned firms to market their credit cards -- and for this WIPP group to get American Express OPEN to do marketing for them -- so that the whole parasitical relationship can be complete.

(4)  This WIPP group actually OPPOSED the legal claim filed by the national women's chamber of commerce to push the Small Business Administration to get the federal women's contracting program going.  Did you even research this before publishing this story?

(5)  Have you researched this group at all?  Have you found their connection to marketing dollars from large corporations?  Why not ask them where the bulk of their budget comes -- memberships or corporate donors?
I notice that American Express OPEN is also advertising all over this page.  Have you positioned this "news" article in association with your advertising sales?
Women can certainly capture more business in the government arena than they currently have been.  There are set-asides for small businesses, women-owned businesses & other ways to capture federal (as well as state/local gov't) dollars.

We work with interested commercial clients (both product & service providers) to capture this business directly by completing the GSA Schedule process.  www.gsa.gov  The GSA Schedule is a contract between a commercial company & the government establishing prices for your solutions.

There are many ways to win this business, directly & through partnering - sometimes it is a matter of both education & also who you know.


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