Guest List -- Sunday, Dec. 14
Posted: Monday, December 08, 2008 9:18 AM by Andrew Littell
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Guest list
Small Biz Makeover
"Your Business" helps a small business owner who is suffering from the credit crunch. Unable to get a loan or any angel investments, Susan Knapp, founder of A Perfect Pear, a gourmet condiment company based in Napa Valley, is draining her retirement fund and has taken out a home equity loan to keep her business afloat. We'll follow special contributor Rieva Lesonsky, founder of the consulting firm SMB Connects, as she gives Susan advice and helps her get her business back on the right track. Susan will also take part in a panel discussion and get some more tips on how she can grow her business.
Panelists
Norm Brodsky, Inc. Magazine columnist and co-author of "The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up."
Rieva Lesonsky, CEO of SMB Connects, a provider of information, data, decision support tools and research for and about America's small and midsize businesses.
How To: Laying Off Employees in a Recession
Larry Winget, workplace expert and author of "It's Called Work For a Reason!: Your Success Is Your Own Damn Fault," provides some tips on how to go about the difficult task of laying off staff during a recession.
Learning from the Pros
Magic Johnson, basketball great, successful entrepreneur, and author of "32 Ways to Be a Champion in Business," shares the secrets that have helped him build his business empire.
Elevator Pitch
Tami Cimperman, CEO of Foxyware, pitches her line of rhinestone embellished glassware and barware in the "Your Business" elevator. Tami is looking for capital to invest in product development, retail packaging, marketing, sales teams, and trade shows and advertising.